Marketing is the process of communicating the value of a product or service to customers. It is a critical business function for attracting customers. From a societal point of view, marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long term relationships. The process of communicating the value of a product or service through positioning to customers.
About Denver Prophit Jr.
Co-Founder of StrikeHawk eCommerce, Inc. Whose mission is to provide commercial open source e-Commerce through various popular open source projects such as osCommerce, Zen-Cart and others.
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